Appleby Inn Hotel

"Greyhive made our website the place to book a table. By building our direct and organic traffic and making the booking journey simple, they've lifted website booking conversion by 35% in six months — more reservations coming straight to us. Practical, measurable and exactly what the restaurant needed."

For Appleby Inn, the goal was more restaurant reservations coming through the website rather than third-party platforms. We focused on driving direct and organic traffic to the site — SEO to own the local dining searches, email and social that always pointed guests back to the website, and a booking journey that made reserving a table quick and obvious. Six months on, website booking conversion is up 35%.