Meta Ads delivering website visits at 30p each (cost per click).
Social media reach up by 79% year on year.
Accommodation revenue up 36% year on year.
Summer 2026 accommodation revenue up 13.5% year on year.
Website booking conversion rate up by 35% in the last six months.
7x social media reach year on year.
SEO — organic search delivering 44% of website users.
Direct website traffic up 82% year on year.
